The Power of Proximity, Frequency, and Shared Interests in Friendship—and Why It’s Central to Moonlight Collective

As we continue to create spaces where people can gather and connect through shared passions, reflecting on the deeper psychology behind how friendships form is helpful. You may have noticed that some friendships happen naturally, while others take more time or shared experiences to grow. What makes those connections click? Research points to a few key factors: proximity, frequency of interaction, and shared interests.